Sweden's "fresh start" following FIFA World Cup qualification disappointment began poorly as they lost 2-1 to Turkey in Ankara.
The hosts got off to a superb start on Wednesday as Mevlut Erding headed in a second-minute cross, catching Sweden completely off guard.
Fatih Terim's side were lacklustre for the rest of the first half and Sweden were unlucky not to draw level when Jimmy Durmaz saw an effort cleared off the line, before Pontus Wernbloom nodded just wide.
They did eventually equalise early in the second period when Ola Toivonen seized on a defensive error, but parity only lasted a few minutes before Olcan Adin headed Turkey's winner.
Following Sweden's 4-2 aggregate defeat to Portugal in the World Cup qualification play-offs, coach Erik Hamren called for his side to embark on a "fresh start", but things did not go exactly to plan.
It took Turkey less than two minutes to take the lead. Right-back Gokhan Gonul fired a cross into the area and Erding met the delivery with a powerful header, guiding it away from Johan Dahlin and into the bottom corner.
The visitors made a quiet opening to the match, but they did go close to drawing level in the 25th minute.
Durmaz met Onur Kivrak's punched clearance with a half-volley on the edge of the area and the effort looked destined to find the net, but Gonul crucially hacked the ball away off the line.
That chance seemed to spark Sweden into life and they had their best opportunity three minutes before the break as Wernbloom connected with a left-wing cross only to see his header fly agonisingly wide.
The Turks began the second period with renewed determination and almost doubled their lead as Arda Turan's 30-yard strike hit the crossbar and Erding sliced the rebound wide with an acrobatic scissor-kick.
Sweden made the most of that let-off and they were level in the 54th minute as Zlatan Ibrahimovic's half-time replacement, Toivonen, pounced on a loose touch by Semih Kaya and coolly slotted past Kivrak.
They were only level for three minutes, though. Caner Erkin delivered a brilliant cross between the goalkeeper and the defence from the left flank and Olcan headed Turkey into the lead from the back post.
Sweden created some pressure in the final stages, but Turkey's lead was rarely threatened and they comfortably held on to win.
|Coach: F. Terim|
for A. Potuk 46'
for B. Yılmaz 46'
for S. İnan 67'
for M. Erdinç 84'
for N. Şahin 90+2'
for A. Turan 90+1'
|Bender: We lacked ambition|
|McInnes unhappy after ugly bust-up|
|Cambiasso impressed with Leicester mentality|
|Valverde: Champions League is not an excuse|
|Simeone wants improvement in discipline|
|Conte keeping tabs on Pelle|
|Marseille deserved to beat Rennes - Bielsa|
|La Liga Review: Real end slump with rout, Atletico share spoils|
|Hart unsure on City future|
|Primeira Liga Review: Quinta inspires first Penafiel win, Braga claim late draw|
|ES Setif 2 TP Mazembe 1: Late winner gives Algerians the edge|
|Inzaghi upbeat despite defeat|
|Victory not ´revenge´ for Allegri|
|Simeone defends Jimenez|
|Ligue 1 Review: Gignac double takes Marseille top|
|Patience pays off for Tevez and Juventus|
|Eredivisie Review: Vitesse drop points again, Dordrecht salvage late draw|
|Serie A Review: Allegri wins on Milan return, Empoli fight back|
|Milan 0 Juventus 1: Allegri wins on return to San Siro|
|Klopp rues Dortmund display|
|Allardyce lauds ´outstanding´ first-half performance|
|Coton Sport 0 Al Ahly 1: Soliman screamer puts Egyptians in command|
|Newcastle earned friends with comeback draw, claims Pardew|
|Liverpool ´nowhere near the standard´ - Rodgers|
|Atletico Madrid 2 Celta Vigo 2: Nolito penalty frustrates champions|
|Bundesliga Review: Zinnbauer stops Bayern as Paderborn go top|
|Lambert to close training ground after bug|
|Poyet blasts lacklustre Sunderland|
|Goals and wins are coming - Dyche|
|Koeman calm after Southampton move second|
|Bruce bemoans Hull errors|
|West Ham 3 Liverpool 1: Hosts punish sloppy Reds|
|Mainz 2 Borussia Dortmund 0: Klopp suffers miserable return|
|Guardiola: Fixture congestion taking its toll|
|Deportivo thrashing answered critics - Ancelotti|
|League Two Review: Accrington thrill on Coleman return, Bury go top|
|Bony ´distraught´ after dismissal - Monk|
|Pardew praises senior players after Hull draw|
|Wenger: Ozil showed mental strength|
|League One Review: MK Dons hit Crewe for six, Swindon crush Sheffield United|
|Championship Review: Fulham woes continue under Symons|
|Scottish Premiership Wrap: Inverness overhaul Hamilton at the top|
|Hughes credits QPR fans|
|Aston Villa 0 Arsenal 3: Ozil shines as Gunners get back on track|
|Swansea City 0 Southampton 1: Wanyama leaves it late to down 10-man hosts|
|Deportivo La Coruna 2 Real Madrid 8: Ronaldo hat-trick helps end visitors´ Liga slump|
|Newcastle United 2 Hull City 2: Late Cisse brace lifts pressure on Pardew|
|Burnley 0 Sunderland 0: Both sides await first league win|
|Hamburg 0 Bayern Munich 0: Zinnbauer starts Hamburg reign with impressive point|
|Hosts strike gold on day two in Incheon|
|Redknapp hails Kranjcar quality|
|QPR 2 Stoke City 2: Kranjcar spoils Hughes´ Loftus Road return|
|Howard not expecting European hangover|
|J.League Review: Gamba clinch Osaka derby, Tokushima Vortis on the brink|
|Vermaelen ´getting better every day´|
|Rafael: I want to stay at United forever|
|Ulloa determined to maintain strong form|
|Vidic adjusting to Serie A referees|
|Conte: There is room for a professional Balotelli|
|Mourinho wants tougher sanctions for FFP breaches|
|Milan v Juventus: Allegri returns to San Siro|
|Allardyce lauds in-form Downing|
|Real Salt Lake 5 Colorado Rapids 1: Poor visitors lose again|
|Mignolet "aggressive", says Rodgers|
|´Old´ City approaching dangerous position, says Neville|
|Shakhtar´s Donbass Arena hit by shelling|
|Song excited to face hero Gerrard|
|Everything is normal, says Ancelotti|
|Partick Thistle 1 St Mirren 2: Craig´s side off the mark|
|Elche 0 Eibar 2: Hosts´ unbeaten run comes to an end|
|Freiburg 2 Hertha Berlin 2: Ronny strikes twice to deny hosts|
|Bordeaux 2 Evian 1: Hosts back on track against dismal strugglers|
|Willem II 2 NAC Breda 1: Braber leaves it late|
|Simeone: Confidence high at Atleti|
|Arsenal announce increased turnover|
|Paris Saint-Germain v Lyon: Jallet relishing PSG reunion|
|Consortium complete Reading takeover|
|Pearson relishing United test|
|Carlisle look to Curle|
|Tottenham v West Brom: Fully-fit visitors seek to end White Hart Lane hoodoo|
|League Two Preview: Coleman makes Stanley return, Curle in at Carlisle|
|Allegri expects emotional Milan return|
|Everton v Crystal Palace: Martinez expecting tough test|
|Tonev issued notice of complaint|
|Leicester City v Manchester United: Pearson vows to attack resurgent visitors|
|Palermo v Inter: Mazzarri urges visitors to maintain standards|
|Van Gaal plays down Ronaldo rumours|
|Manchester City v Chelsea: Costa and Aguero defy injury in title clash|
|Symons wants Fulham job|
|Bournemouth loan Boruc from Southampton|
|Levante v Barcelona: Visitors happy to continue with rotation|
|Mandzukic out for up to two weeks|
|Attacking threat pleases Martinez|
|League One Preview: Page starts new Vale chapter, Bristol City out to extend run|
|Mourinho admits Real desire|
|Assou-Ekotto banned for Anelka tweet|
|Pellegrini made me a scapegoat - Richards|
|UEFA open proceedings against Partizan|
|Guardiola warns of Hamburg backlash|
|Pellegrini rejects Toure criticism|
|Mourinho confirms Costa will start against City|
|Inzaghi plays down Allegri rift|
|Confident Swansea can beat Southampton - Sigurdsson|
|Jardim not expecting Guingamp to struggle|
|London to host Euro 2020 final|
|We need fans´ support - Coloccini|
|Eckert sets November target for corruption verdict|
|Warnock taking no risks over Chamakh|
|Redknapp bemoans Taarabt fitness issues|
|Bruce out to capitalise on Newcastle problems|
|Wenger hits out at Ozil critics|
|Rodgers: Sturridge could be fit for Merseyside derby|
|Juve move has given me confidence - Morata|
|We have more to come - Naismith|
|Pardew wants an end to ´mass hysteria´|
|Lille did not do enough, says Girard|
|Championship Preview: Fulham, Cardiff out to end weeks of turmoil|
|Pulis keen to manage again, speaks of Palace respect|
|Montella lauds Fiorentina´s spirit|
|CONCACAF Champions League Review: Sporting Kansas City, Herediano win well|
|Van Gaal will get United back into Europe - Robben|
|Emery: We will rely on our entire squad|
|Copa Sudamericana Review: Boca march into last 16, Emelec on track|
|Delph, Vlaar on Lambert hit list|
|Brazilian Serie A Review: Cruzeiro bounce back, Sao Paulo stunned|
|Copa Argentina Review: San Lorenzo, Racing Club eliminated|
|We cannot afford to lose - Silva|
|Murphy interested in Fulham job|
|Hecking furious after heavy loss|
|Dyke denies gift involvement|
|Napoli response pleases Benitez|
|Brandao handed six-month ban|
|Arena fined for MLS comments|
|Arena fined for MLS comments|
|Martinez enjoys ´special evening´|